Water Based Pomades – Easy to Wash, Easy to Style | Wolf’s Head

Why Water Based Pomades Are the Best Choice for Easy Styling

All Wolf’s Head pomades are proudly made as water based pomades. That means they’re easy to wash out, easy to style, and built for everyday use. Whether you reach for our Clay Pomade for matte texture or Styling Gel Pomade for high-shine structure, every formula gives you professional results without the hassle of heavy buildup.

Jars of 'Wolf's Head' hair products on a barber station with a kent bros comb and scissors.

The Benefits of Water Based Pomades

Traditional oil-based pomades are tough to remove and leave residue behind. Wolf’s Head water based pomades solve this problem with clean, lightweight formulas that still deliver professional strength. Here’s why they stand out:

  • Easy to wash out: Rinse clean with warm water and shampoo — no buildup, no grease.
  • Flexible styling: Restyle throughout the day by simply adding a bit of water.
  • All-day performance: Strong, reliable hold whether you want matte separation or high-shine structure.
  • Versatility: From clay pomades for textured looks to styling gel pomades for slick backs, every product is water based.

Wolf’s Head Styling Gel Pomade strong hold and shine water based formula

How to Use a Water Based Pomade

  1. Start fresh: Apply to towel-dried hair for shine, or blow-dried hair for matte texture.
  2. Emulsify: Rub the pomade in your hands until smooth to ensure even distribution.
  3. Work evenly: Start from the back and move forward to avoid overloading the front.
  4. Style your look: Use a Kent comb for slick parts and polished shapes, or your fingers for textured styles.
  5. Restyle anytime: Add a splash of water to reactivate the product during the day.

Wolf’s Head Clay Pomade clump showing texture and Kent Bros pocket comb – strong hold matte finish grooming product made in the USA and trusted by barbers

Why They’re So Easy to Wash Out

Oil-based products stick around. Wolf’s Head water based pomades are built to rinse away in seconds:

  1. Rinse with warm water: Breaks down the product instantly.
  2. Shampoo lightly: A sulfate-free shampoo is all you need to remove every trace.
  3. Condition after: Keep your hair soft and ready for next-day styling.

Extra Tip: Even our extra strong styling gel pomade washes out clean after one rinse, unlike traditional stiff gels.

FAQs About Water Based Pomades

Are all Wolf’s Head products water based?

Yes. Every pomade we make — Clay Pomade, Cream Pomade, Water-Soluble Pomade, and Styling Gel Pomade — is 100% water based.

What makes water based pomades better than traditional ones?

They wash out easily, don’t cause buildup, and let you restyle during the day by reactivating with water.

Can I use a water based pomade every day?

Absolutely. Because they rinse clean, our water based pomades are perfect for daily use without weighing down your hair.

Do water based pomades still provide strong hold?

Yes. Products like our Styling Gel Pomade deliver extra strong hold while still washing out effortlessly.

Final Word

Every Wolf’s Head pomade is a water based pomade — easy to style, easy to wash, and barbershop-tested. From textured looks with Clay Pomade to polished slick backs with Styling Gel Pomade, you’ll always get clean performance without the hassle of buildup. California-made. Barbershop approved.


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Wolf’s Head Pomades and vintage Motor Oil displayed on wood retail shelf – strong hold, shine and matte finish hair products made in California Wolf’s Head Pomades and vintage Motor Oil displayed on retail shelf – strong hold, matte and shine finish hair products made in California

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